NEW REPORT: Here's what we discovered after analyzing 400,000 articles

What machine learning revealed about engagement in our first ever digital report

View in browser New Content What 400,000 Articles Have Revealed About Content Engagement Machine learning models, readability and Trump We built machine learning models and used them to analyze 400,000 articles taken from BuzzSumo in order to see what they would tell us about making engaging content. Read The Report Our first ever digital report reveals: Facebook vs Twitter – which wins? How politics can affect your article's performance Whether cats really do win the internet Also included are data-based tips explaining what you can do to write more engaging content. "It's very interesting to see that the simplest language isn't always the most engaging, even though that's the advice that's been passed around for ages. I think this speaks to one of the most important marketing principles: Speak to your audience." Amanda Milligan, Fractl Read The Report BuzzSumo - A Brandwatch company Sovereign House, Church Street, Brighton, BN11UJ, United Kingdom Unsubscribe Here